DCECU Is Getting A New Name
September 02, 2022Dear Valued Member,
As we approach our 85th anniversary of serving our members nationwide, we are excited to announce that effective September 15, 2022, Dow Chemical Employees’ Credit Union is simplifying our name to Dow Credit Union. The insights and input from our board, employees, members, creative partners, and community inspired our approach for our brand refresh, which also includes revealing a new logo and look.
Simplifying and streamlining our name to Dow Credit Union makes sense for us as we celebrate our heritage and ongoing service to Dow while recognizing the broader base of our membership. Over the years, membership eligibility has evolved to include the employees of many other companies and members of other organizations. Our commitment to providing superior products and services coupled with award-winning member value will always remain the same.
As a valued member-owner, we wanted to make sure you heard this exciting news straight from DCECU. While our name change will not impact member accounts or operations, we have compiled a list of questions you may have below.
Thanks, as always, for your membership and support. We look forward to moving ahead together as Dow Credit Union.
Sincerely,
Michael Goad
Chief Executive Officer